Unlocking the secrets of success: A robust business plan isn’t just a roadmap; it’s the foundation that turns ambitious dreams into sustainable reality.
Dive into ‘Billion Dollar Loser’ to grasp why a sound business plan is the key to meeting valuations Whilst the book explores the rise and fall of WeWork and its co-founder Adam Neumann, it is also fascinating to see the power of excellent sales and marketing. Moreover you will understand (in hindsight one is always more clever) why business models – and sane ones – matter. Although we are confronted today with the economical reality finally hitting, you can read the book and the valuations and ask yourself was it even possible to enter the revenue corresponding to the valuation via this business model?